Media Test - Familiarity

Following on from what  I learnt and relating this to Don Carson's environmental storytelling techniques (http://www.primitive-eye.com/pdf_files/Enviromental_storytelling_pt1.pdf) I went forward and created my own fan to implement into my scene.

Media Test - Familiarity

This resulted in a really nice ambient effect. Familiarity is a hard practice to interpret, I quote myself from a previous blog in saying'

'An important feature of storytelling and immersion is the use of familiarity. Certain objects will trigger a thought or idea in the users mind and with rule of thumb, they can decipher the objects meaning and perhaps understand more of the story - location, date, genre etc. Of course this can sometimes depends on the personal views of the user but for example, simple things such as a bed, light and wardrobe in a room would suggest that it is a bedroom.'

Here by adding in a few fans help enhance the hotel lobby atmosphere as they are quite often found in big lobby's. What also helps with an asset like this is that since it is not as common as you would think, it draws the user's attention and helps trigger 'rule of thumb' relations to ceiling fans in big rooms : connotations of; grand, well ventilated, well accommodated. These connotations are what the user thinks about subconsciously and the familiarity of the connotations help engross the user in a realistic environment.

It's important that all this headings (Physical Space, contrasting elements and familiarity) all link and require each other too work. 

Things To Consider

• Animated assets will most likely need some sort of sound to go along side them
• Familiarity is a technique that requires careful thought on each asset
• Familiarity differs with the individual - design assets with a - (stereotypical view)
• It's important that all this headings (Physical Space, contrasting elements and familiarity) all link and require each other too work.